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You already use COATS® equipment, and chances are someone in your shop has a smartphone, digital tablet or video camera. So go ahead . . .  press record and tell us why you trust COATS® for your tire servicing needs. What is it about COATS® that works for you? Is it the durability, the longevity, the accuracy, the ease of use or something else that makes you a happy COATS® customer? We want you to tell us on camera for a chance to win an Extreme Shop Makeover valued at $30,000.

Contest Guidelines
  • Contest period: Sept. 3 to Oct. 23.
  • A COATS® machine must be visible in the video.
  • Videos must be 45 seconds or less and 10 megabytes or less.
  • Videos will be judged by an internal panel on content, quality and creativity.
  • Winners will be notified on Oct. 25 and announced publicly at SEMA on Nov. 5-8.
  • Click Here For Tips on Creating a Great Video
Click here to view the complete contest rules. Questions about the contest guidelines? Email and a representative will contact you.

Runner-up Package: Everyone who submits a video for the contest is entered to win a COATS® 1250-3DV wheel balancer through a random drawing. You can earn an additional entry into the drawing by going to and submitting a product review for the COATS® equipment you own.


Submitting a video is easy and can be done one of two ways:

If you were referred to the contest by a sales rep, distributor or service partner, be sure to list his or her name on the submission page.

  1. Complete the form below and follow the instructions to upload your video. You will receive an email confirming your entry into the contest.
  2. If you prefer, email the video file to You will receive a follow-up email with a link to the contest entry form. Please note that you must complete the contest entry form to be eligible to win.
Fill out my online form.
The Extreme Shop Makeover prize includes:
The COATS® customer who submits the grand-prize-winning video will be treated like an A-list celebrity with an Extreme Shop Makeover and a trip to 2013 SEMA – a package worth more than $30,000. The grand-prize winner’s video will also be featured on and on the Ammcoats YouTube channel.
Video Tips
  • Keep it short. We all like feature films; but sometimes you have to get your start in a commercial, so remember to keep videos to 45 seconds or less.
  • Creativity separates the stars from the B-listers. Be a good producer, director and star by thinking outside the box. A video shot standing next to your COATS machine is good, but a video shot next to your COATS machine while acting out a scene in which you profess your everlasting admiration for COATS is even better.
  • Don’t forget your lines. Creativity is important, but not at the risk of forgetting your lines. We really want to know what it is about COATS that you like. Maybe it’s the durability, the reliability, the accuracy, a special feature or combination of things that makes you a loyal COATS customer. Just look into the camera and tell the world what it is about COATS that keeps you and your shop happy and productive.
  • Quiet on the set! Quality is important, so be sure to shoot videos when your shop’s noise is at a minimum in order to get good sound and to avoid distracting co-stars.